Loeschpack offers creative freedom to design pack styles chewing gum products promise freshness and taste to ensure this promise is kept, the packaging must offer maximum tightness, ideal aroma protection, a long shelf life and innovative package styles. The format and colour of chewing gum packaging influences the buyer’s expectation format affects functional and experience attributes colour affects experience and taste and flavour attributes willingness to buy is more closely related to colour than to format.
The tube gum range from daeyoung foods consists of liquid chewing gum packaged in a squeezable tube the flexible packaging is designed for easy consumption, meaning consumers simply have to squeeze the tube to enjoy the product. A new research report by imarc group, titled “chewing gum market: global industry trends, share, size, growth, opportunity and forecast 2018-2023”, estimates that the market reached a value of.
Over the years, the global chewing gum market has experienced a steady growth some of the factors that have facilitated the market growth include health benefits, impulse purchasing, attractive packaging, innovative flavours, etc.
Chewing gum includes gummy materials such as chicle, flavored, and sweetened some of the chewing gum designed to be inflated out of the mouth and are termed as “bubble gum” it is consumed globally in different flavors such as watermelon, cinnamon, banana, blue raspberry, lemon, strawberry, apple, cherry and peppermint among others. Chewing gum is available in different packaging varying in material, color, size and shape manufacturers’ focus lies clearly on the visual appearance of their packages rather than attending to any other of consumers’ senses. The biggest players in the gum industry are moving to flip top carton packaging with fewer gum pieces, according to loesch pack speaking to confectionery at packexpo 2014 in chicago, helmut gillner, director after sales service at loesch pack, said that the big gum manufacturers had switched from carton packs with an opening flap or paper packs to cartons with a flip top. Over the years, the global chewing gum market has experienced a steady growth some of the factors that have facilitated the market growth include health benefits, impulse purchasing, attractive packaging, innovative flavours, etc chewing gum is a soft and non-edible substance produced only for the purpose of chewing.
Since there is scarce research on the effect of chewing gum packaging elements (ie, typeface design and tactile features) on consumer responses, this research will add value to the existing theoretical knowledge. For the gum indstry i think it would be better to focus on the improving the products in the sense of flavors and long lastnng and bring out new and innovative flavours for the consumers as this would help to bring back a part of the lost market share of gum market. Chewing gum background chewing gum is a sweetened, flavored confection composed primarily of latex, both natural and artificial organic latex, a milky white fluid produced by a variety of seed plants, is best known as the principle component of rubber.
Chewing gum products promise freshness and taste to ensure this promise is kept, the packaging must offer maximum tightness, ideal aroma protection, a long shelf life and innovative package styles and that’s exactly what the packaging machines from loeschpack do – almost all types of packaging can be produced, from primary packaging to the sales tray.
Chewing gum packaging we supply a wide range of flexible packaging options and continue to look for new, innovative solutions to meet the ongoing packaging needs of our customers. Chewing is the first stage in digestion and chewing gum is a false alarm that food is to follow the chewing, which causes the stomach to release stomach acids if no food comes down to digest, the acid can cause ulcers and other problems.